Google Ads Performance
Google AdsSpend
$238.99
Interactions
601
Impressions
6,163
Conversions
47
Phone Calls
37
CPA
$5.08
| Campaign | Spend | Interact. | Impr. | Conv. | CPA |
|---|---|---|---|---|---|
| Phone Promo | Search | LEAD FORM | $31.51 | 28 | 262 | 15 | $2.10 |
| Direct Checkout | ABF | Search (Observation) | $64.48 | 185 | 1,284 | 10 | $6.45 |
| Phone Promo | PMax | $32.70 | 273 | 3,654 | 9 | $3.63 |
| Phone Promo | Search #2 | $38.21 | 21 | 127 | 8 | $4.78 |
| AIA | PMax #2 | $33.13 | 84 | 727 | 4 | $8.28 |
| AIA | Search | LEAD FORM | $38.96 | 10 | 107 | 1 | $38.96 |
| Direct Checkout | ABF | Search (Broad) | $0.00 | 0 | 2 | 0 | - |
| Total | $238.99 | 601 | 6,163 | 47 | $5.08 |
Conversion Category Breakdown
24
Phone Call Leads
13
Submit Lead Form
10
Add to Cart
| Conversion Type | Conversions | Category |
|---|---|---|
| Calls from ads | 24 | Phone call lead |
| Submit lead form | Thank You Page | 13 | Submit lead form |
| Check availability - Step1 | 10 | Add to cart |
| Total | 47 |
Direct Checkout ABF: Conversion Process
Budget: $10/day | Total Spend: $64.48 | CPA: $6.45
1,284
Impressions
→
185
Clicks
14.41% CTR
→
10
Check Availability
5.41% Conv Rate
Meta Ads V1 — Fiber Sales
Spend
$6,082.46
Impressions
165,484
Landing Page Views
908
Leads
268
CTR
1.46%
CPL
$22.70
| Campaign | Spend | Impr. | LPV | Leads | CPL |
|---|---|---|---|---|---|
| AIA Full AI test | $2,894.53 | 67,372 | 169 | 140 | $20.68 |
| AIA AI test - 2FA | $1,542.92 | 40,623 | 70 | 61 | $25.29 |
| INTERNET AIR BUSINESS - Dynamic | $1,117.45 | 22,073 | 67 | 49 | $22.81 |
| AIA Engagement Campaign - Copy | $169.85 | 5,634 | 0 | 0 | - |
| AIA: Traffic | $127.46 | 23,336 | 589 | 0 | - |
| $25 Phone Plan - Leads Campaign V1 | $90.19 | 2,495 | 6 | 9 | $10.02 |
| Retargetting AIA | $67.25 | 1,581 | 2 | 3 | $22.42 |
| $25 Phone Plan - Leads Campaign V1 (#2) | $43.18 | 1,439 | 4 | 6 | $7.20 |
| AIA Engagement Campaign | $29.63 | 931 | 1 | 0 | - |
| Total | $6,082.46 | 165,484 | 908 | 268 | $22.70 |
Top 3 AIA Creatives
1
5.d AIA
Link Clicks644
CTR2.49%
Leads73
CPL$21.96
Spend$1,602.73
2
3.1 AT&T Internet
Link Clicks158
CTR2.54%
Leads30
CPL$17.59
Spend$527.72
3
5.e AIA
Link Clicks182
CTR2.23%
Leads21
CPL$26.82
Spend$563.24
Top 3 Phone Creatives
1
New Leads Ad
Link Clicks47
CTR3.43%
Leads9
CPL$8.85
Spend$79.62
2
New Leads Ad
Link Clicks11
CTR7.72%
Leads2
CPL$6.69
Spend$13.37
3
New Leads Ad
Link Clicks5
CTR4.73%
Leads1
CPL$7.59
Spend$7.59
Meta Ads V2 — Fiber Connect v2
Spend
$2,898.31
Impressions
157,750
Link Clicks
2,572
Leads
95
CTR
1.37%
CPL
$30.51
| Campaign | Spend | Impr. | LPV | Leads | CPL |
|---|---|---|---|---|---|
| CELL PHONE PROMO | $1,551.81 | 33,182 | 448 | 61 | $25.44 |
| INTERNET AIR BUSINESS V2 | $979.99 | 17,879 | 292 | 27 | $36.30 |
| Internet Air: Traffic V2 | $176.61 | 65,722 | 1,313 | 0 | - |
| Phone Promo - Traffic V2 | $101.87 | 38,357 | 474 | 0 | - |
| Internet Air: Retargeted | $48.54 | 1,503 | 22 | 2 | $24.27 |
| $25 Phone Plan - Leads Campaign V2 | $39.49 | 1,107 | 23 | 5 | $7.90 |
| Total | $2,898.31 | 157,750 | 2,572 | 95 | $30.51 |
Top 3 Phone Creatives
1
Phone: Updated M...
Link Clicks78
CTR2.33%
Leads6
CPL$38.34
Spend$230.01
2
New Leads Ad
Link Clicks47
CTR2.18%
Leads4
CPL$30.97
Spend$123.86
3
V4 AT&T Business
Link Clicks43
CTR1.67%
Leads3
CPL$43.08
Spend$129.24
Top 3 AIA Creatives
1
Space-Themed AIA
Link Clicks114
CTR2.13%
Leads13
CPL$20.08
Spend$261.08
2
AT&T Internet Air
Link Clicks87
CTR1.82%
Leads8
CPL$27.25
Spend$218.02
3
Space-Themed AIA v2
Link Clicks65
CTR1.98%
Leads6
CPL$24.52
Spend$147.12
Reddit Ads Performance
Reddit AdsSpend
$135.92
Impressions
9,727
Clicks
136
CTR
1.40%
CPC
$1.00
CPM
$14.01
| Ad Group | Spend | Impr. | Clicks | CTR | CPC |
|---|---|---|---|---|---|
| Ad group 1: Network Providers - Keywords & Interest Groups | $74.20 | 5,506 | 74 | 1.34% | $1.00 |
| Ad group 2: Network Providers - Keywords & Communities | $25.99 | 1,824 | 27 | 1.48% | $0.96 |
| Ad group 2: AIA - Keywords & Communities | $13.81 | 761 | 14 | 1.84% | $0.99 |
| Ad group 1: AIA - Keywords & Interest Groups | $10.51 | 780 | 10 | 1.28% | $1.05 |
| Ad group 1: Ground Fiber - Keywords & Interest Groups | $9.03 | 658 | 9 | 1.37% | $1.00 |
| Ad group 2: Ground Fiber - Keywords & Communities | $2.38 | 198 | 2 | 1.01% | $1.19 |
| Total | $135.92 | 9,727 | 136 | 1.40% | $1.00 |
Bulk SMS Campaign
SMS MarketingTotal Messages
6,017
Sent
2,781
Delivered
2,491
89.6% delivery rate
Errored
3,236
Resend to Errored Stats
SMS Preview
Social Media
